{"product_id":"utm-link-builder","title":"UTM Link Builder","description":"\u003ch3 dir=\"ltr\"\u003eKnow Exactly Where Your Traffic Is Coming From\u003c\/h3\u003e\n\u003cp dir=\"ltr\"\u003eYou're posting on Instagram, sending emails, showing up on YouTube, but do you actually know which one is driving people to your offers? The UTM Link Builder helps you tag your links so your analytics can tell you exactly where each click came from.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eThis isn't just a blank spreadsheet you have to figure out on your own. A full best practices guide walks you through what UTMs are, how to build them correctly, and real examples by platform, so even if you've never tagged a link before, you'll know exactly what you're doing.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eWhether you're tracking a single Instagram bio link or building out a full campaign across five platforms, this gives you a system for knowing what's actually working, not just guessing.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eWHAT YOU'LL LEARN\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul dir=\"ltr\"\u003e\n\u003cli\u003eWhat a UTM link is and why it matters for tracking your traffic\u003c\/li\u003e\n\u003cli\u003eHow to structure a UTM link correctly so your analytics read it properly\u003c\/li\u003e\n\u003cli\u003eBest practices for naming your sources, mediums, and campaigns consistently\u003c\/li\u003e\n\u003cli\u003eHow to test a tagged link before you send it out, so you catch mistakes early\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eWHAT YOU'LL RECEIVE\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul dir=\"ltr\"\u003e\n\u003cli\u003eThe UTM Link Builder Google Sheet, ready to use\u003c\/li\u003e\n\u003cli\u003eA built-in UTM Best Practices Guide with tag definitions and examples\u003c\/li\u003e\n\u003cli\u003eReal examples broken down by platform (Instagram, email, YouTube, and more)\u003c\/li\u003e\n\u003cli\u003eTesting steps to confirm your links are tagged correctly before sending\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eTHIS IS FOR YOU IF\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul dir=\"ltr\"\u003e\n\u003cli\u003eYou post across multiple platforms and want to know which one is actually driving traffic\u003c\/li\u003e\n\u003cli\u003eYou've never used UTMs before and want a guided way to start\u003c\/li\u003e\n\u003cli\u003eYou want to make content decisions based on data, not guesswork\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eTHIS IS NOT FOR YOU IF\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul dir=\"ltr\"\u003e\n\u003cli\u003eYou already have a UTM tracking system in place that works for you\u003c\/li\u003e\n\u003cli\u003eYou're looking for a full analytics dashboard, not a link-building tool\u003c\/li\u003e\n\u003cli\u003eYou don't run any campaigns or content you'd want to track\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Adrienne Farrow","offers":[{"title":"Default Title","offer_id":47924278657202,"sku":null,"price":9.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/7568\/9650\/files\/2_a6382c51-3430-46c6-b1d8-9e026e7c4aa8.png?v=1787236730","url":"https:\/\/www.adriennefarrow.com\/products\/utm-link-builder","provider":"Adrienne Farrow","version":"1.0","type":"link"}